The prevailing message throughout: The video business needs more choice.
The Multi-Currency World Has Arrived, as one wall-sized slide insisted.
We cant think of a better time to shift to VideoAmp and let us prove the difference by delivering.
VideoAmp’s “Vampfront” event in New YorkDade Hayes
The nights program included video testimonials, including one from Paramount EVP of Advanced Advertising Travis Scoles.
Along with the MRC news, VideoAmp also said it had reached a multi-year contract extension with TelevisaUnivision.
Brian Lin, SVP of Product Management, Advertising for the Hispanic media giant, announced the news onstage.
It is not a zero-sum game, Lin said of the measurement sector.
All of the innovation …. is for the betterment of the television ecosystem.
We just need more data.
