NBCU’s Cesar Conde Says “Mobile First” Premium News Platform Being Developed For Launch In Fourth Quarter
NBCU is developing what is being described as a subscription mobile first news platform in the fourth quarter of this year. Cesar Conde, chairman of the NBCUniversal News Group, talked briefly of the plans at a Semafor conference, Innovating to Restore Trust In News. Were at the point in our evolution where we think there is an opportunity in the marketplace to serve our audiences, to build a subscription tier service forNBC Newsproper, and to be more specific, were in the process of developing a mobile first platform, very laser focused on premium video, premium journalistic videos, in all its shapes and forms short form, long form and the like....