Streaminggets attention for buzzy originals, but viewing of classics accounts for a large chunk of the total audience.
Little Houseracked up 13.3 billion minutes of viewing time last year, whileGunsmokecollected 10.23 billion minutes.
In subscription streaming,Little Houseis available onPeacock, whileGunsmokeis on both Peacock andParamount+.
Melissa Gilbert and Michael Landon in “Little House On The Prairie"Everett
It also has two decades of episodes available for viewing, which helps bulk up the overall numbers.
Its audience today, almost 70 years after its debut, unsurprisingly skews toward the 50-and-older demographic.
Black viewers accounted for 36% of its total viewing time.
While Nielsen includes free platforms in its monthly Gauge reports, its 2024 recap focused on subscription services.