Today is a great example, with Hurricane Milton coming in.
Local journalists know how to cover that story better than anyone else.
That will not change.
An Orlando, FL TV station plays at a bar as the community prepares for Hurricane Milton to make landfallSaul Martinez/Getty Images
Its just, OK, how will we distribute that information?
How will viewers consume that information?
Its important for us to be in all of those different places and serve the consumer.
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We think GMs are vitally important, he said.
I spoke with the GMs in our four Florida markets this morning between 5:45 and 6:30.
Two of them slept at the station last night.
Theyre connective tissue between what were doing and the service we provide to the community.
Andy Alford, President, Broadcast, Nexstar Media Group, agreed.
I spoke with the GM of our station in Tampa this morning, he said.
I cant imagine leading an organization like that without a strong GM as the leader of that station there.
