They say theres no such thing as bad publicity, but clearly in the case ofSnow Whitethere was.
They let the bad word of mouth get into the ether.
How doesLittle Mermaidget away with it andSnow Whitecant?
Rachel Zegler in ‘Snow White’Walt Disney Studios
They have darker, colder, classical themes, which dont play to todays massive female audience.
Probably not much given how oldSnow Whiteis.
And who would play Snow White?
Rachel Zegler in ‘Snow White’Disney
We dont know what Sabrina Carpenters leading lady box office worth is.
According to Screen Engines PostTrak, 21% went toSnow Whitebecause of Zegler and Gadot.
You wrecked more of your classic history.’
Thats the new rule.
Dont makeBambi,just to makeBambi.
A perfect example:Cruella.
Is it no surprise thatSnow Whiteis opening under Universals 2012Snow White and the Huntsmen($56.2M)?
More optimism for Disney from the target audience:Snow Whitereceived an A- from women and kids under 18.
LikeMufasawhich also opened below expectations ($35.4M),Snow Whitecould leg out.
North America Imax auditoriums minted $2.8M from 398 screens.
AMC Disney Springs FL the pics highest grossing multiplex so far with$135,2Kthrough Saturday.
Why was this movie made?
Scribe Nick Pileggi is also Zass neighbor who he can borrow a cup of sugar from in the Hamptons.
Double De Niro sounded intriguing underBugsys Levinson.
Whyd theRaging Bullthespian do it?
Where are you?)
has been whacked by streaming andThe Sopranos.
How to redefine the gangster genre nowadays?
Why through the lens ofBatmanwith villainPenguinand an acerbic, savage femme dona in Cristin Miliotis Sofia Falcone.
Thats gangsta.Alto Knightsgets a B CinemaScore.
Alright ticket sales in NY, LA, Orlando, San Francisco, Tampa and Atlanta.
RT Critics are at 68% fresh.
Sam Raimi produced this story about Eddie (Skarsgard) who breaks into a luxury SUV.
Critics at 74% like it more than audience at 57%.
I hear ticket sales were OK in NY, LA, Atlanta, Chicago and DC and thats it.
Again, it all comes down to Saturday and Sunday matinees withSnow Whiteparticularly given its target of women.
Another unfortunate misfire for the studio of Harry, Albert, Sam and Jack…butMinecraftis coming.
UPDATED after previous EXCLUSIVE:Disneys Thursday preview figure forSnow Whitecame in at $3.5 million.
The films general audience is 3 stars.
However, definite recommend is low at 39%.
In fact, Warner BrosThe Alto Knightshas a higher definite recommend of 44%.
Parents withSnow Whiteare weathering the film at 212 stars, though their definite recommend is higher at 52%.
Quorum pointed out today that bad buzz is only an indicator if it impacts tracking.
That is the demo that droveMermaidand is expected to do the same forSnow White.
Fourteen days out, interest inSnow Whitebegan to fall.
Its not uncommon for interest in a demo to rise and fall, reports Quorum.
The impact of falling interest can be diminished if a film targets multiple demos.
The danger arises when a film is reliant on a single demo to succeed.
And when its that demo that shows erosion, the impact can be pretty severe.
What looked like a $60M+ opening just two weeks ago began to look like a $40M+ debut.
Nonetheless, well see if young girls in droves really come toSnow Whites rescue.
Disney hasnt allowed the veil to be lifted yet on the Rotten Tomatoes audience score.
Note, these numbers dont come from Disney.
Showtimes began at 2 p.m.
Where does this put the feature take of Disneys original princess?
The success of this $270M production boils down to whether families with daughters go on Saturday and Sunday.
Also, will moviegoers in red states clutch their pearls?
Snow Whitecarries a high level of awareness at 94%, meaning audiences know the movie is out there.
Webb is the sublime romantic comedy director of (500) Days of Summer.
Heck,Barbies Greta Gerwig at one point polished the screenplay.
In total,Snow Whitewasnt made by 5-year-olds, or is it waving any political flag agenda.
As one marketing studio czar said to me today, Why wouldnt any family want to seeSnow White?
Critical score forSnow Whiteon Rotten Tomatoes is low at 46%.
All of those Disney movies received A CinemaScores, so well see whereSnow Whitesettles.
Were hearing previews are less than half million.
The movie is expected to do low- to mid-single digits aimed at old men.
Who doesnt want to beSnow Whitetonight?
The pic is 74% fresh with RT Critics.
