Since then, the streamer reset and Disneys focus on profit over subs progress has changed Chois focus.
If you look at our Southeast Asia product offering, weve pivoted.
It used to be a mass strategy, just to grab market share.
Carol ChoiDisney
Its just whether we have the business model that warrants it.
Successful examinations have taken place in other parts of Asia, of course.
In the U.S., the figure is slightly higher at 37%.
Rival streamers such as Netflix have made big moves in live sports.
Were not ready to have a specific position on that right at this moment, said Choi.
In Asia, we know that the first step to venture to solidify our base is through local content.
This film was action thrillerThe Point Men, directed by Yim Soon-rye.
I dont know if we purposely seek that out.
It also depends on particular industry norms.
We obviously dont discriminate.
Choi refers to herself as a Hong Kong-born Chinese.
I distinctly remember there was this heart-shaped crystal featured in one of the movies that became popular.
That has influenced many content creators and storytellers.
Now, you see a lot of those pop in of influences shifting toward and coming from Korea.
Hopefully, we can bring some of that popularity and spread it to other markets beyond Korea.
But right now, definitely the trends are being set by Korea.
