This would include character development and AI-generated ideation.
ITVs plan has also provoked many writers over on this side of the pond.
I personally dont think this model will work.
Lisa Mcgee and Jack RookeJohn Phillips/WireImage; Joe Maher/Getty Images
Great stories are in the telling, the tone, the point of view, the personal.
Rooke, who made another BAFTA-winning Channel 4 comedy,Big Boys, was equally as damning.
That is what ITV have always been good at.
If the broadcaster has a spare 95,000, they would be better off investing in screenwriters rather than gimmicks.
We strongly oppose this move from ITV, which also raises serious questions about IP.
We will be talking about this to ITV as a matter or urgency.
AI is alsoa key themein the ongoing negotiations between Equity and TV indies body Pact and the BBC.
