This would mark a new milestone that well exceeds 2021s previous first-day New Year record of 1.69M yuan.

Attendance for Imax was also at a new peak with 1.2M admissions nationwide.

In Imax, it grossed $2.5M.

Chinese New Year Box Office First Day

A moviegoer walks by movie posters during the Spring Festival holiday in China.Getty

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BehindNe Zha 2at No.

2 for the day is Chen Sichengs fourquelDetective Chinatown 1900from Maoyan, which features Chow Yun-Fat and John Cusack.

It grossed an estimated 464.4M yuan ($64M) per Maoyan.

Mufasa, Sonic the Hedgehog 3 box office

The Imax portion is $1.5M.

(ChensDetective Chinatown 3was arecord-breakerduring 2021s Lunar New Year period.)

3 for the day, but No.

1 for Imax, is AlibabasCreation of the Gods II: Demon Force.

It grossed 258.2M yuan ($35.6M) including $1.5M for Imax.

Rounding out the top titles on Wednesday was BonasOperation Hadal.

Its overall gross on Wednesday is 95M yuan ($13.1M).

Of that, Imax reps $2.8M or a massive 21.4%.

On Tuesday, Xinhua reported total presales had exceeded 1B yuan ($137.9M).

The campaign offerssubsidiesof RMB 600M ($83M) to the moviegoing public.

Full-year grosses were about $5.9B, a 25% decrease versus 2023.

For now, the holiday momentum is strong.

CNY movies have already amassed another 544M+ yuan ($75M) as of 2AM Beijing time on Thursday.

Social scores for the six new movies range from 9.2-9.7.

Predictions also tend to fluctuate across the first few days.

This years Spring Festival holiday has been extended by one day, running through February 5.

Well have more updates along the way.