That means Paramount properties arent technically using Nielsen data to measure any of their content.

The Dallas Cowboys bested the Pittsburgh Steelers after a weather delay onNBCsSunday Night Football, raking in 20.3M viewers.

That game was NBCs most-watchedSNFmatchup ever.

INGLEWOOD, CALIFORNIA - OCTOBER 06: Edgerrin Cooper #56 of the Green Bay Packers goes in to sack Matthew Stafford #9 of the Los Angeles Rams during the second quarter at SoFi Stadium on October 06, 2024 in Inglewood, California. (Photo by Kevork Djansezian/Getty Images)

Green Bay Packers vs. Los Angeles RamsKevork Djansezian/Getty Images

It makes sense that the audience would suffer, given the game went well past midnight ET.

ESPNmanaged 15.91M viewers forMonday Night Footballs broadcast of the Saints-Chiefs matchup.

When taking that into consideration, this is a fairly strong cable-only audience.

Article image

Meanwhile,Foxaveraged just over 14M viewers for the Sunday afternoon singleheader, down 15% from last year.