Furthermore, Kedoo is also launching four-part education live action seriesThe Booba Showto help children with social skills.
As with most Kedoo shows, the series will debut on YouTube.
The series which now lives on multiple platforms broadcast, digital, retail and experiential around the world.
‘Booba’ Season 5Kedoo
Season 5 is now being presented to everyone, and were very happy.
However, Bernard saidBoobahad made waves with audiences and consumers for three reasons.
Five or six years ago, this was a discussion that was a no-go.
Bernard believes the digital-first approach has allowed the company protections others havent got.
Then theres digital, which is always difficult to navigate.
Our business model was built on the fact that its recurring revenue on a monthly basis.
Also, were not only making kids content, which means we have a getaway if we need it.
If thats the case, Everybody will just watchPeppa Pigand others that were created 25 years ago.
The key forBooba, Bernard believes, is reinvention.
It seems to change every three months, said Bernard.
