EXCLUSIVE:Baker andYouTubecontent makerGemma Staffordand connected TV bizFuture Todayare launching a channel dedicated to baking.
HerBigger Bolder Bakingshows on YouTube have amassed over half a billion views.
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Baking brings comfort, creativity and community into peoples lives, said Stafford.
Bold Baking NetworkFuture Today
We believe all bakers are creators, and now were giving them a platform to reach millions.
This partnership represents a perfect alignment of audience engagement and advertiser opportunity, said Mathur.
This is exactly the kind of sustainable growth model that drives value for all stakeholders in the streaming ecosystem.
Future Todays streaming portfolio includes channels such as Fawesome, HappyKids and iFood.tv.
